Intent is the promise.
Adoption is the proof.
Sign-ups, events, page views, and full session replay — captured automatically. See who activates, what sticks, and where they slip away, down to the single user.
Pairs with Conversational Analytics.
Adoption at a glance: sign-ups, active users, retention, and feature usage.
From raw signal to real adoption.
Capture everything
Sign-ups, page views, sessions, and UTMs are tracked automatically. Send product events with one line of code. Identify people and accounts with your own attributes.
See adoption
Active users, retention, and revenue — the metrics that tell you whether the product is landing. Slice by segment, account, or feature.
Act on it
Replay the exact session, roll a feature out gradually, or forward every event into Mixpanel and Amplitude. From metric to move.
One SDK. Behavioral data and agent conversations land in the same place.
Everything users do, captured.
The SDK tracks the standard web events out of the box, and one line sends your own. Every event is attributed to a real, identified user.
Sign-ups & activation
Every new user and account, from first touch to activated — with the attributes you send via identify().
Events
Custom product events with one line — foldspace.track() — attributed to the identified user, flowing straight into analytics.
Page views & sessions
Standard web events captured automatically by the SDK: page views, UTM parameters, sessions, and lead capture.
Session Replay
Full session recordings so you can watch exactly what a user did — with agent conversation events overlaid on the timeline.
Measure adoption from every angle.
Active users
Unique users who use your product — DAU, WAU, or MAU — split from new sign-ups, so you know whether it is growing or leaking.
User retention
Cohort retention curves show whether users come back after they first sign up, and where they drop off.
Segments
Group users by attribute or behavior to compare them — plan, activity, account, or any event you send.
Audience
A living directory of every tracked user, filterable by anything you capture, ready to build cohorts from.
User profiles
One user, everything: attributes, event timeline, and their session recordings, in a single 360° view.
Subscriptions
Roll individual users up to an account-level 360° view — usage and revenue for the whole company.
Feature management
A front-end feature-flag rules engine: target by attribute, roll a feature out gradually, and test it before it ships.
Session Replay
Filter by time, user, or URL, then watch the exact playback of what the user saw on screen.
Reports & Event Explorer
Build any analysis across the full metric library, or browse every event and metric to find your next question.
Behavior and intent. The whole picture.
Product Analytics shows you what users did. Conversational Analytics shows you why they did it. Together they give full visibility into product adoption — nothing inferred, nothing missing.
What they did
- Signed up, activated, retained
- Events, page views, sessions
- Feature adoption and revenue
Why they did it
- Stated intent, in their own words
- Resolution, sentiment, and gaps
- What to build next
Full visibility into product adoption. One Dashboard, both signals — product and conversation widgets side by side, so you can correlate agent usage with the metrics that matter and close the loop from insight to action.
Explore Conversational Analytics →Works with the stack you already run.
Forward agent events out to Mixpanel or Amplitude, and bring your product events in with foldspace.track(). Data flows both ways, so your analytics stay in one truth.
Mixpanel & Amplitude
Stream agent events — each one prefixed foldspace. — into the analytics tools your team already lives in. Opt in with one call; no double instrumentation.
Track API
Send custom events from your product with one call. Each event is attributed to the identified user and flows straight into Foldspace analytics.
What teams do with adoption data.
Turn sign-ups into activated users
Watch new sign-ups move from first login to their first real outcome. Find where activation stalls and fix the step that loses people.
Find where adoption stalls
A dipping retention curve or a flat active-user trend is an early warning. Segment to see who is churning, then replay their sessions to learn why.
Prove features stick
Track adoption of every feature you ship. See which ones drive retention and revenue, and double down on what works.
Product Analytics shows you the numbers. Your team decides the move.
See your product's adoption story.
Book a live walkthrough and see sign-ups, retention, and session replay on real product data.
Get a demoCommon questions about Product Analytics
What does Foldspace Product Analytics measure?
Usage and retention across your whole product, plus the usage the agent drives. You get active users, cohort retention, funnels, segments, account views and session replay, built from what the SDK captures. Agent actions are events like any other, so an agent flow can be a funnel step. Conversational Analytics adds why users did it.
How can I see why users drop off, not just where?
Build a funnel from the events you already send, and Foldspace shows the step where most users drop off and lists who they are. Then read the why: Conversational Analytics shows what those users asked the agent in their own words, whether it was an action request or a reported issue, and where it hit an action or knowledge gap. Session replay shows what they did on screen around it.
Does Product Analytics only count users of the agent?
No. It measures your whole product. A user counts as active whether or not they ever open the agent, and retention tracks users coming back to your product, not to the agent. To see what the agent changes, save a segment of users who had conversations with it and compare their retention curve with everyone else's.
What do I need to instrument?
Install the SDK and call foldspace.identify() with your user and account attributes. Page views, sessions, UTMs and lead capture are captured automatically, and so is every agent event. Add product events with one line, foldspace.track(), and each one is attributed to the identified user. Session replay masks, unmasks or excludes each form field by the privacy rules you set.
Does Foldspace work with Mixpanel or Amplitude?
Can I roll a feature out to one segment first?
Yes. Feature management is a front-end feature-flag rules engine. Target a flag by user attributes, subscription attributes or page URL, then serve one variation to everyone who matches, or roll it out by percentage and widen it over time. Test which variation a given user would get before the rule goes live.
Stop guessing whether it landed.
Behavior tells you whether. Conversations tell you why. Foldspace gives you both, in one place.