# The Agentic Product Playbook

> Mickey Alon · Webinar & Podcast

📺 Watch: https://www.youtube.com/watch?v=oWufgRkx3Wk

The playbook for building agentic products — how to sequence intent capture, generative experiences, and agentic UX into a motion that actually moves activation.

Mickey Alon lays out the agentic product playbook: how leading SaaS teams are shifting from users navigating software to software acting as an operator on the user's behalf.

The episode walks through the core building blocks — capturing intent, generating an instant baseline instead of a blank screen, embedding product knowledge into the agent, and designing multimodal agentic UX — and how they come together into a repeatable motion for AI-First growth.